Optimizely recognized as a Leader for the ninth consecutive year as the CMP category shifts from AI assistance to AI execution /PRNewswire/ — Optimizely, the…
Tag: marketing
Zero-click searches and the future of your marketing funnel
Search results used to be a doorway. You ranked, someone clicked, and they landed on your site. But today, that model is eroding faster than…
RainFocus Named a Leader in the 2026 Gartner® Magic Quadrant™ for Event Marketing and Management Platforms for Third Consecutive Year
The company was positioned as furthest in vision among evaluated vendors /PRNewswire/ — RainFocus™, provider of the next-generation event marketing platform, today announced that it…
Webflow buys AI content-generation platform Vidoso to bolster its marketing suite |
Webflow, which offers a software platform for building and hosting websites, is acquiring AI-powered content-generation platform Vidoso to beef up its suite of marketing offerings.…
Community marketing: How to use it to drive customer advocacy and reduce CAC
</span></span><!– end HubSpot Call-to-Action Code –></p> <!–more–> <p>When community programs are built intentionally and connected to CRM and lifecycle data, they can shorten sales cycles,…
Parade’s Cami Tellez announces new creator economy marketing platform, $4M in funding |
Cami Tellez is back. Tellez is the founder of the viral undergarments brand Parade, which at one point was seen as the Gen Z rival…
Parade's Cami Tellez announces new creator economy marketing platform, $4M in funding |
Cami Tellez is back. Tellez is the founder of the viral undergarments brand Parade, which at one point was seen as the Gen Z rival…
AI marketing predictions that will shape 2026
Marketing is set for its most transformative year in decades, according to major AI predictions for 2026. Currently, marketers struggle with fragmented customer journeys, declining…
Email marketing reporting: Our top best practices and tool recommendations for 2026
Here’s a (maybe) mildly spicy hot take: Email marketing reporting is the backbone of any performance-focused email strategy. Without it, you’re sending campaigns into a…
Adaptive marketing: Proven strategies for growing companies
</span></span><!– end HubSpot Call-to-Action Code –></p> <!–more–> <p>Many traditional marketing tactics (like brochures, billboards, and magazine ads) aren’t adaptable. Digital marketing can always be tweaked…