Marketing is set for its most transformative year in decades, according to major AI predictions for 2026. Currently, marketers struggle with fragmented customer journeys, declining…
Tag: marketing
Email marketing reporting: Our top best practices and tool recommendations for 2026
Here’s a (maybe) mildly spicy hot take: Email marketing reporting is the backbone of any performance-focused email strategy. Without it, you’re sending campaigns into a…
Adaptive marketing: Proven strategies for growing companies
</span></span><!– end HubSpot Call-to-Action Code –></p> <!–more–> <p>Many traditional marketing tactics (like brochures, billboards, and magazine ads) aren’t adaptable. Digital marketing can always be tweaked…
How to scale a marketing team from 5 to 25 people (and beyond)
In times of growth,scaling a marketing teamis often the last thing on a company’s mind—but that, my friends, is a huge mistake. The lean marketing…
Canva acquires startups working on animation and marketing |
On Monday, creative suite maker Canva announced the dual acquisition of startups Cavalry, which works on animation, and MangoAI, which works on improving ad performance.…
Marketing operations tech stack audit: A proven checklist for operations teams
Marketing tech stacks often expand fast, leading to sprawl. The result is low tool usage. Gartner estimates that only 49% of marketing technology tools are…
Organic marketing secrets in 2026: Why paid ads aren’t the only answer
When we hear the word “organic,” we usually think natural, pure, and unadulterated. A delicious juice, perhaps. Well, the same goes for organic marketing —…
Direct Marketing Solutions Acquires Johnson & Quin
/PRNewswire/ — Direct Marketing Solutions (DMS), a nationally recognized provider of integrated direct marketing services, today announced the acquisition of Johnson & Quin, a respected,…
Vrtly, Inc. Unveils End-to-End In-Practice Marketing Platform, Bridging the "Blind Spot" for Brands in Cash-Pay Healthcare
/PRNewswire/ — Vrtly, Inc., the premier point-of-care (POC) marketing platform for medical aesthetics, today announced the launch of its expanded digital ecosystem designed to give…
B2B Email Marketing: How to use email to drive B2B pipeline growth
If you‘ve ever wondered why B2B email marketing still dominates as a revenue-driving channel in 2025, you’re not alone. Despite the rise of new marketing…