My Favorite B2B Email Marketing Examples and What Teams Can Learn

A Microsoft study found that people spend 15% of the workday checking email— that’s about six hours a week squinting at their inboxes. While many…

Main Character Energy: What Black Panther Can Teach You About Inclusive Marketing

“Inclusive marketing is all about brands acknowledging the many ways that people are different,” says this marketing master. Her voice drops to a conspiratorial tone.…

Level Up Your Content Marketing Funnel — Here’s How I Make the Right Content for Each Stage

There are several customer personas to consider when creating content. There’s Customer A, who doesn’t even know who you are or what you offer. Then…

16 Social Media Video Examples to Inspire Your Next Video Marketing Campaign

These days, video is absolutely essential to get people to discover your business and their next must-have product. I’ve found some of my favorite businesses…

The Top 4 Roadblocks to Your Team’s Productivity and How AI Can Solve Them, According to Asana’s Head of Corporate Marketing

Here’s what a typical Monday morning looks like for me: I open my computer and see a few Slack messages about a campaign I’m launching…

Email Marketing Plan: Craft & Track Your Email Campaign [Free Template]

If you’ve ever tried to put together an email marketing plan, you might have wanted to pull your hair out at least once or twice.…

Social media marketing campaigns: What I’d do to stand out on every platform [new data]

You and I both know it: there’s no secret to a successful social media campaign. Instead, there’s just strategy; nowadays, posting won’t cut it —…

How AI will impact advertising, according to top marketing executives [new data]

AI is gaining traction in every industry and advertising is no different. So, I surveyed 247 advertisers to ask about their AI usage – everything…

AI agents for marketing — I talked to experts about the benefits

I love the Back to the Future series, especially Part II where we see “the future.” Of course, the most famous part of our promised…

Content aggregators can help you get more eyes on your marketing collateral — here’s how

Those who know me know that I have a healthy obsession with travel. So, I often pore over travel blogs looking for the best way…