From third-party cookies to zero-party data: The new rules of email engagement

A few days ago, Jane was browsing for new sunglasses. Before she knew it, every site she visited was showing her relevant ads. It wasn’t…

I tested 2025’s most realistic AI voice tools — here’s what blew me away

AI voice technology has been moving fast for a while now. But recently, it feels like we‘ve shifted into a completely different gear. We’re not…

How I localized AI-generated emails for international markets without losing the human touch

Earlier this year, I was handed an AI-generated content project with a deceptively simple goal: adapt email messages for international audiences. Free AI Content Writer…

How to get more followers on Instagram: 17 ways to your first (or next) 1000

With over 2 billion monthly active users and features like shoppable posts, Instagram is a powerful channel for businesses. But here’s what I’ve experienced firsthand:…

How Privy’s former CMO learned to love low-budget, scrappy marketing

If you’re a startup founder or marketer trying to build momentum with little to no budget, good news: Being scrappy is the best place to…

17 marketing job descriptions for hiring managers to attract ideal candidates

Looking to grow your marketing team? It all starts with marketing job descriptions written to attract your best potential. Wording, structure, even emojis — everything…

Here are the most popular AI video tools that are actually worth your time

My son and I were recently watching some AI-generated videos when he suddenly stopped and asked, “Wait… none of these are real?” That pause perfectly…

8 steps to build your account-based marketing strategy [+ recommended tools]

In the world of account-based marketing, you start the sales process by selling directly to your best-fit, highest-value accounts. That means wasted time trying to…

How to use freebies to optimize your lead generation

I’ll never forget the first freebie marketing piece I created and put on the internet: a free guide to help you grow your Instagram following.…

Six simple behavioral science tips to improve any marketing message (and the brands that get it right)

Do you ever look at an ad and wonder, “What on earth does that mean?” That’s how I felt after viewing this Stripe ad. Source…