Whenever I work on branding with companies, I see everyone light up about the tactics. It’s fun to play with logo makers, brainstorm names with…
Category: Resources
Drowning in a Sea of Sameness: How brands can rise above the AI-generated noise
There’s a challenge brewing for businesses everywhere. Content is becoming virtually indistinguishable online, and it all boils down to the latest industry disruptor: AI. It’s…
"You can make money doing this?!"
A couple years ago, a YouTuber and artist known as Ten Hundred reached his $10k Kickstarter funding goal in 3 minutes. That’s 180 seconds, y’all.…
I tried 8 AI project management tools to see if they’re worth it
Choosing the right AI project management tool for your team can help you save hundreds (even thousands) of dollars per year. I’ve managed projects across…
12 ebook templates for InDesign, PowerPoint, and Google Docs [free download]
I’m no designer. Sure, I dabble in Canva and can whip up a quick event invite when I need to. But when it comes to…
How to write an effective communication plan [+ templates]
An angry, influential customer tags your company in a LinkedIn rant about a buggy product release. You watch the impressions climb fast. Comments pile up…
Spam trigger words: How to keep your emails out of the spam folder
Back in 2003, I was working with my first big consulting client, Hasbro. (Yes, that Hasbro. And yes, it was as fun as you’d imagine.)…