16 Social Media Video Examples to Inspire Your Next Video Marketing Campaign

These days, video is absolutely essential to get people to discover your business and their next must-have product. I’ve found some of my favorite businesses…

Every Team Should Know Its Earned Media Value — Here’s Why

Most brands chase exposure. They pour money into ads and PR, hoping to buy attention. And, it works if you have deep pockets. But if…

The Future of Social Media [Research]: What Marketers Need to Know in 2025

Social media has changed considerably since the MySpace days, and it‘s part of a marketer’s job to stay on top of its advancements. You’re probably…

Mastering Social Media for Nonprofit Promotion: Insights and New Data from Experts

I’ve fundraised $725,000 in one year for a local charitable foundation, and its social media strategy played a big part in the outcomes. Unlike businesses,…

Social media marketing campaigns: What I’d do to stand out on every platform [new data]

You and I both know it: there’s no secret to a successful social media campaign. Instead, there’s just strategy; nowadays, posting won’t cut it —…

Social media platforms marketers should watch in 2025

Three years ago, if you’d asked Kasey Brown, founder and CEO of Different Breed Media, she’d tell you scheduling one post to identically populate across…

15 AI tools to streamline your social media strategy

It’s no secret that content is king. And with more and more channels to keep up with — each requiring unique formats for your creative…

AI agents for social media: How to use them right now + what you can expect in the future

I was running social media for an organization when TweetDeck hit the market. That dashboard with mentions, DMs, lists, and trends was the neatest piece…

The fastest growing social media platforms of 2025 [new data]

Are people still using Facebook? What about Threads? And is TikTok’s volatility driving users away? Just 54% of brands say they’re confident they can keep…

Trusted Media Brands Appoints Media Executive Stephen Colvin as CEO

SoundCloud appears to have quietly changed its terms of use to allow the company to train AI on audio that users upload to its platform.…