What Are E-E-A-T and YMYL in SEO & How to Optimize for Them

In this article, we’ll further define E-E-A-T and YMYL. And show you how to improve your site’s E-E-A-T so your content meets users’ needs and ranks higher in Google. What…

The Past Decade and Future of AI’s Impact on Society

Artificial intelligence (AI) is a technical term referring to artifacts used to detect contexts or to effect actions in response to detected contexts. Our capacity…

10 Best How-To Video Examples & How to Create One (Full Guide)

How-to videos can have an amazing impact, using digital technology to teach audiences new knowledge and skills in engaging ways. So, if you want to…

LGBTQ+ Small-Business Grants and Resources

Grants for LGBTQ+ businesses Small-business grants provide access to free financing — capital that doesn’t need to be repaid. Grants are available from various sources,…

10 Genius B2B Lead Generation and Marketing Channels to Focus on in 2023

As a B2B company, you’re constantly looking for new ways to enhance your marketing efforts and generate more leads. We all know that it’s much…

Cost Per Acquisition (CPA): A Beginner’s Guide

If you’ve ever set up a Facebook Ads or Google Ads campaign before, or you’re new to the world of digital marketing, you may have heard the…

Why Reddit’s recent blackout could be a real problem for advertisers

Numerous communities on Reddit have gone dark, essentially taking themselves offline, in protest of how the platform is being run, including plans to charge for…

Functional Resumes: Tips, Steps, Sample and Advantages

Functional resumes emphasise a job candidate’s professional skills. They are great options for those who are applying for a position and who lack extensive, recent…

Is AI Sentient? Could it Ever Be? Experts Weigh In

The current AI gold rush might leave many thinking about what AI might look like as it develops. In this post, we’ll discuss sentient AI,…

How to Become an SEO Expert, According to HubSpot’s SEO Team

It’s a technical specialty that requires understanding its foundational processes, continuously monitoring performance, and staying on top of search algorithm updates and new requirements.  The…