Why Google Cloud Bests AWS, Microsoft In Generative AI: Kevin Ichhpurani

Google Cloud has some serious advantages in the red-hot generative AI enterprise market compared to rivals Microsoft and Amazon Web Services, says Google’s head of global ecosystems and business development.

“We’re really addressing the needs of enterprise clients, which is completely different than the requirements on the customer side,” said Kevin Ichhpurani, corporate vice president, Global Ecosystem and Channels at Google Cloud in an interview with CRN.

“We’ve all seen the situations that have happened with some of our competitors, where data gets into the public domain,” Ichhpurani said. “We have a complete firewall of your proprietary corpus of business data—that’s a really big thing for enterprises. … Organizations don’t want to lose their secret sauce.”

[Related: Google Cloud Partner Cloudsufi On ‘Exciting’ Generative AI Innovation Lab]

Google’s Generative AI Push

The Mountain View, Calif.-based company has been driving deeper than ever before into generative AI and artificial intelligence in general this year.

At Google I/O 2023 last week, the company unveiled several new generative AI solutions for customers and partners. This includes Duet AI for Google Cloud, a new AI-powered collaborator to help cloud users of all skill levels solve everyday work challenges. Duet AI serves as an expert pair programmer and assists cloud users with contextual code completion, offering suggestions tuned to a customer’s code base, generating entire functions in real time, and assisting with code reviews and inspections. Additionally, the new Duet AI for Google Workspace brings together all of Google’s powerful generative AI features to its Workspace suite of products—which includes Gmail, Docs, Slides, Sheets and Meet—and lets users collaborate with AI so they can get more done.

Google also launched a new version of its large language model PaLM. “PaLM 2 models are stronger in logic and reasoning thanks to broad training on scientific and mathematical topics,” said Google’s CEO Sundar Pichai during the event.

In an interview with CRN, Ichhpurani talks about its generative AI market differentiation compared to competitors AWS and Microsoft.

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 Learn About Mark Haranas

MARK HARANAS 

Mark Haranas is an assistant news editor and longtime journalist now covering cloud, multicloud, software, SaaS and channel partners at CRN. He speaks with world-renown CEOs and IT experts as well as covering breaking news and live events while also managing several CRN reporters. He can be reached at [email protected].

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