How marketers can still thrive in a recession: Expert and data-backed tips

When life gives you lemons, make lemonade. Right? There’s a lot to glean from turbulent times like the 2008 recession and the more recent COVID-19…

Here’s how (and why) marketers are using AI-generated content [new data & tips]

Did you see the viral AI ad aired at the NBA finals? Crazy visuals, impeccable product integrations, 3.3M views on X. I almost couldn’t believe…

Enhancing RMAN Performance: Key Concepts and Practical Tips

BySantiago Jaramillo For Oracle database administrators (DBAs), one of the most critical yet routine tasks is managing backups. Recovery Manager (RMAN), Oracle’s native tool for…

Six simple behavioral science tips to improve any marketing message (and the brands that get it right)

Do you ever look at an ad and wonder, “What on earth does that mean?” That’s how I felt after viewing this Stripe ad. Source…

How to run a marketing campaign on a tight budget [expert tips & free tools]

Limited marketing budgets make marketers think creatively to get the most out of every cent. And those who see room for business growth rather than…

10 holiday marketing campaign examples + marketing tips

I know I’m in the minority, but the second September hits, I want to break out the Christmas tree, play “Jingle Bells,” and cover everything…

41 Instagram features, hacks, & tips everyone should know about

I’ve been in content marketing for about eight years, and I’ll tell you this golden nugget of truth for free: You can’t cheat your way…

How to create a landing page with high ROI [+ expert and data-backed tips]

As a marketer, I’ve seen it happen time and time again: I land on a product page that’s cluttered, confusing, or just badly designed and…

8 Must-Have Tips for Writing Landing Page Copy That Converts

Conversion copywriters — the people who write landing page copy that converts readers and delivers sales — are wonderful human beings. Their writing pulls in…

28 free advertising tips for your small, large, or local business

When I first started my small business, advertising seemed daunting. With a limited budget, I couldn’t fathom spending thousands on TV commercials or ad campaigns.…