NYSE Content Advisory: Pre-market update + Accelerant celebrates IPO

, /PRNewswire/ — The New York Stock Exchange (NYSE) provides a daily pre-market update directly from the NYSE Trading Floor. Access today’s NYSE Pre-market update…

How I use content mapping to deliver the right message at the right time

A few years ago, I led a product launch campaign for a SaaS platform targeting mid-sized marketing teams. We had solid content — blog posts,…

Here’s how (and why) marketers are using AI-generated content [new data & tips]

Did you see the viral AI ad aired at the NBA finals? Crazy visuals, impeccable product integrations, 3.3M views on X. I almost couldn’t believe…

PR Newswire Empowers Brands for AI Search and Strategic Communications with Multichannel Content Amplification

Key features for optimizing content in an AI-driven search environment , /PRNewswire/ — As Large Language Models (LLMs) rapidly transform the search landscape, PR Newswire…

Exclusive: Meta fixes bug that could leak users’ AI prompts and generated content

In April 2022, we composed an article titled, “The Weaponization of Software License Audits.” It focused on how software license audits have long been used…

Secrets of savable content: How to create content buyers come back for

Like, comment, share. This used to be the holy trinity of social media engagement, but savable content has emerged as a new contender in recent…

Content strategy red flags: What B2B marketing teams get wrong and how to course-correct

I see a lot of marketing teams stuck in the same cycle: They believe in content. They’re creating constantly. But, they’re just not seeing the…

AI in content marketing: How creators and marketers are using AI to speed up & succeed [data]

With the global revenue for AI in marketing pegged at over $107.5 billion by 2028, there is no doubt that AI in content marketing will…

Trash AI Content, Experimental Budgets, and TikTok for B2B: Ross Simmonds Unfiltered

If you’ve ever stared down a sea of bland AI content and whispered, “Is this my job now?”, you’ll enjoy this master’s take: “The amount…

Deep research in content marketing: Using ChatGPT, Gemini, and Perplexity for strategy

Since late 2024, major players in the chatbot game have been rolling out a deep research feature designed to provide what they call “expert-level analysis.”…