92% are confident1in their brand voice – but 30% fear reputational backlash if they act on it 30% of professionals feel overwhelmed multiple times a…
Tag: brand
How to get AI to write copy in your brand voice — from picking the right platform to training your GPT
When generative AI first came out, I was skeptical. While it came up with some good ideas, I saw it more as a novelty than…
Greyparrot Launches World-First AI Platform to Unlock $100B in Waste Data on Brand Circularity
Unilever, Asahi, and Amcor are among the initial global brands and packaging producers trialing Deepnest to design more sustainable packaging , /PRNewswire/ — Greyparrot, a…
In a feature-parity world, it’s all about your brand — here’s how your startup can nail it in the first 100 days
Let’s say you‘re the CMO of a scrappy startup, and you’ve got limited (or no) budget. You’ve got no name recognition, and no time to…
How to market your brand to budget-conscious prospects
Like many buyers in America today, I cringe whenever I swipe my credit card. Amid a “shifting economic landscape” (read: messy economic times), we’re all…
FOX Advertising Launches Enhanced Brand Storytelling Program with Strategic Investment in The Lighthouse
, /PRNewswire/ — FOX Advertising announced today a strategic investment inThe Lighthouse (part of the Whalar Group), the innovative studio and campus space designed specifically…
Mibro Unveils Three New Smartwatches, Highlighting Sports-Tech Innovation and Brand Transformation
, /PRNewswire/ — On June 16,Mibro, a brand of ZhenShi Information Technology (Shenzhen) Co., Ltd, proudly announces the launch of three new smartwatches: GS Explorer…
Zappi’s CMO shares her secrets for building AI agents that nail brand voice, manage compliance, and more
“I tried using AI for our marketing content, but it just doesn’t sound like us.” I hear this constantly from marketing leaders who’ve experimented with…
One week left to boost your brand with a Side Event at TC All Stage |
Jun 4, 2025 The Best MySQL Active/Active Solution Gets Even Better—Continuent Tungsten Cluster v8 is Now Available! Continuent provides high-availability and disaster recovery solutions for…
How I applied the 95-5 rule to build Gong’s brand from the ground up
When I stepped into my role as head of content at Gong, I didn’t come with a decade of marketing experience. I came with a…