AEO for outreach: How to earn citations and placements that build AI visibility

Link-building and content outreach were built for search engines. Domain authority, anchor text, and referring domains were the signals that moved search rankings, and they…

AEO for content marketers: How to capture awareness and drive revenue with content

Content marketers are used to publishing consistently, earning trust, and measuring how content contributes to demand. But now, buyers also do their research in AI…

AEO for founders: How to get your brand in front of AI-assisted buyers without a marketing team

As a founder, your attention is on pipeline, retention, and the next 90 days rather than how AI engines describe your company. But your buyers…

AEO for SEO: How to maintain search visibility as buyers move to answer engines

Search engine optimization (SEO) teams have long used rankings, organic traffic, and conversions to understand how people find and engage with content. Those signals still…

AEO for brand marketing: How to ensure your brand narrative shows up accurately in AI results

Brand marketing has always been about controlling the narrative, so that the story your company tells about itself is the one the market hears. That…

Diagnosing AEO gaps: A content audit guide

If you’ve been asked to diagnose and fix AEO gaps, the first step is to conduct an audit. For most brands, an AEO gap is…

AEO checker tools that measure answer engine visibility [2026]

An AEO checker tells you whether the AI answers your buyers rely on actually mention your brand. People increasingly ask ChatGPT, Perplexity, and Gemini a…

AEO startup Profound hits unicorn valuation, raises $180M Series D 7 months after last round |

In Brief Posted: 8:22 AM PDT · September 15, 2026 Profound, which builds marketing software to help brands appear in AI search results, on Tuesday…

How much does AEO cost? Pricing by agency, tools, and software

How much does AEO cost? The short answer is roughly $30 a month for a monitoring tool you run yourself to over $15,000 a month…

Using LinkedIn for AEO: How marketers can use social media to improve their AI visibility [experiment]

Over the past few months, I noticed a pattern while researching for clients. When I searched Perplexity for B2B reports or insights that I could…