The use of artificial intelligence in business is growing, and marketers are eager to learn how to leverage it for new and unique campaigns. Creating high-quality imagery…
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Inriver Taps Former Datto Marketing Chief Cunningham As New CMO
Inriver, a developer of product information management software, has hired Cunningham and a new chief sales officer as the Sweden-based company revs up for expansion…
Microsoft Layoffs Hit Employees In HoloLens, Advertising And Marketing Departments
The earliest round of Microsoft’s 10,000 layoffs happened Wednesday, with employees in the areas of marketing, advertising, recruiting, gaming and mixed reality among those to publicly report…
31 Influencer Marketing Stats to Know in 2023
Influencer marketing harnesses the power of word-of-mouth — and scales it via social media. As a result, it’s become a leading marketing strategy in 2023. Here, we’ve…
Future Tech Hires Dell Channel Marketing Rock Star Mary Catherine Wilson As Part of $1B Sales Drive
Fast-growing CRN Solution Provider 500 powerhouse Future Tech Enterprise has hired former Dell channel marketing rock star Mary Catherine Wilson as part of its bid to hit…
Future Tech Hires Dell Channel Marketing Rock Star Mary Catherine Wilson As Part of $1B Sales Drive
Fast-growing CRN Solution Provider 500 powerhouse Future Tech Enterprise has hired former Dell channel marketing rock star Mary Catherine Wilson as part of its bid to hit…
The Ultimate Guide to B2B Marketing in 2022 [+ New Data]
Effective marketing is difficult to get right. Between creative demands, budget limits, and channel decisions, marketers have a lot to juggle when developing their marketing…
The Who, What, Why, & How of Digital Marketing
With how accessible the internet is today, would you believe me if I told you the number of people who go online every day is still increasing?…
Content Mapping 101: The Template You Need to Personalize Your Marketing
When prospects first come to your business page, they probably won’t just click and buy your offering immediately. They’ll most likely be searching through your…
The Ultimate Guide to Content Marketing in 2022
Your customers, leads, and audience members want valuable content from your business. And that content needs to reach audience members in a way that feels…