Automation Anywhere, a vendor of AI-powered process automation software, has named Intel veteran Tim McDonough as the company’s new chief marketing officer to drive global awareness of…
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AWS Confirms ‘Several Hundred’ Layoffs In Sales, Marketing, Global Services Teams
Amazon Web Services, the world’s largest cloud company, is cutting hundreds of jobs inside its sales, marketing and global services organization while also laying off hundreds of…
AI in Digital Marketing — The Complete Guide
Artificial Intelligence (AI) is revolutionizing the digital marketing landscape, empowering businesses to enhance their strategies, personalize experiences, and drive better results. From predictive analytics to…
How to Make Your Brand Stand Out When Amazon’s Your Marketing Competitor
In the vast and competitive world of online commerce, Amazon is undoubtedly a formidable player. As a business owner navigating this landscape, it’s essential to…
The Ultimate List of Marketing Statistics for 2024: Navigating the Numbers to Success
In the ever-evolving landscape of marketing, data reigns supreme. But with a sea of statistics out there, it can be overwhelming to know which ones…
DiGGrowth Announces the Launch of Its Gen-AI Marketing Data Assistant — DiGGi-GPT
DiGGrowth is thrilled to announce the launch of its ultimate Gen-AI marketing data assistant — DiGGi-GPT. With a passion for precision and a dash of digital magic, DiGGi-GPT is set to revolutionize the way…
CallTrackingMetrics Launches New Personalized Plans to Power Digital Marketing Goals
CallTrackingMetrics, a global conversation analytics company, today announced the launch of four new personalized plans in 2024 – Marketing Lite, Marketing Pro, Sales Engage and…
What Will Influencer Marketing Look Like in 2024?
Influencer marketing has become an essential part of many brands’ marketing strategies. In 2023, the influencer marketing industry was valued at $16.4 billion, and it…
The Ultimate Guide to Account-Based Marketing (ABM)
In the fast-paced world of B2B marketing, finding the right strategies to connect with high-value clients can be a challenging endeavor. Account-Based Marketing (ABM) is…
A Complete Guide to Lifecycle Marketing
Do you want to build strong customer relationships that will last for years to come? If so, then you have landed at the right place…