Renforcement de l’initiative «Power of Eight», qui vise à acquérir 800millions de jetons Worldcoin (WLD) et à vérifier 8milliards d’êtres humains. Actuellement, l’entreprise rapporte avoir…
Tag: message
How I use content mapping to deliver the right message at the right time
A few years ago, I led a product launch campaign for a SaaS platform targeting mid-sized marketing teams. We had solid content — blog posts,…
Six simple behavioral science tips to improve any marketing message (and the brands that get it right)
Do you ever look at an ad and wonder, “What on earth does that mean?” That’s how I felt after viewing this Stripe ad. Source…
Why writing with clarity matters in marketing (+ 9 ways to simplify your message)
Writing with clarity means making your content easy to read and understand. If your audience can’t grasp what you’re trying to say, what’s the point?…