Back in 2003, I was working with my first big consulting client, Hasbro. (Yes, that Hasbro. And yes, it was as fun as you’d imagine.)…
Tag: Emails
4 types of emails that get the most engagement [+ 4 emails that fail]
My inbox is like a box of chocolates: You never know what you’re gonna get (with apologies to Forrest Gump). Types of Emails 4 Types…
How I localized AI-generated emails for international markets without losing the human touch
Earlier this year, I was handed an AI-generated content project with a deceptively simple goal: adapt email messages for international audiences. Free AI Content Writer…
What you’re doing wrong in your marketing emails according to an email expert
One of the hardest parts of our three-lesson format is deciding what NOT to include, and a lot of really useful advice is gathering dust…