12 great examples of welcome emails for new customers [templates]

I’m going to say something that might ruffle a few feathers, but here it is: I’m still disappointed by most welcome emails I receive. Not…

Hackers threaten to leak data after breaching University of Pennsylvania to send mass emails |

10:30 AM PDT · October 31, 2025 On Friday morning, University of Pennsylvania alumni, students, staff, and community affiliates received several emails from hackers purporting…

6 effective re-engagement emails to get your customers back

Let’s be honest: Most re-engagement emails are an afterthought. They get treated like the dusty “last chance” bin in the back of the store; sent…

Spam trigger words: How to keep your emails out of the spam folder

Back in 2003, I was working with my first big consulting client, Hasbro. (Yes, that Hasbro. And yes, it was as fun as you’d imagine.)…

4 types of emails that get the most engagement [+ 4 emails that fail]

My inbox is like a box of chocolates: You never know what you’re gonna get (with apologies to Forrest Gump). Types of Emails 4 Types…

How I localized AI-generated emails for international markets without losing the human touch

Earlier this year, I was handed an AI-generated content project with a deceptively simple goal: adapt email messages for international audiences. Free AI Content Writer…

What you’re doing wrong in your marketing emails according to an email expert

One of the hardest parts of our three-lesson format is deciding what NOT to include, and a lot of really useful advice is gathering dust…