According to The State of Cloud Security 2020, a global survey from next-generation cybersecurity leader Sophos, while 100 % of Indian businesses are concerned about…
Category: Primers
V3media Primer: Marketing Analytics
Are you investing in the right Marketing efforts for your organization? Marketing Analytics means to collect, manage and study key metrics for determining the success and ROI of your Marketing strategy.…
V3media Primer: What is BANT Framework?
In Marketing, Lead Generation is a process to initiate the interest of strangers/potential customers in your company’s product or services The industry standard to identify an…
What Makes a Great Chatbot Personality?
In one of our V3media Interviews, a CEO of AI start-up company told me how she wishes to name her various Chatbot applications on the…
Applications of Unified Communications
Whenever companies consider services to improve team collaboration, Unified Communications always enters the discussion. As technology is continuously developing, we have entered an era where…
V3media Primer: What is Salesforce CRM?
Salesforce CRM is one of the best-in-class CRM application based on the Force.com stage. It can deal with all the client collaborations of an organization through various media,…
Everything You Wanted to Know About Marketing Attribution
While the marketing ecosystem continues to evolve at a dramatic pace, the crux of every business remains unchanged. That is, to improve satisfaction across the customer journey. The art…
Mobile CRM: Definitions and Industry Trends
A Mobile CRM is defined as a version of your CRM solution which can be accessed from a mobile device, smartphone, and tablet. Using CRM, you…
Marketing Technology Primer on “What is Sentiment Analysis”
This is Part One of the Marketing Technology primer on “Sentiment Analysis” and features the top definitions from the industry A lot has changed in…
AI Primer: How Smart Technology Makes Businesses Better
Smart Technology Are Part of AI Landscape That Runs on Purpose-Built Software to Manage Data Effectively and with Accuracy By 2018, 62% of companies all over the…