/PRNewswire/ –From April 2 to 31, construction toy brand Blokees debuted at Thailand Toy Expo 2026. Blokees presented its two main categories: Blokees Model Kits and Blokees Wheels, highlighting a diverse range of more than 300 products based on 17 globally recognized franchises, such as Ultraman, Transformers, DC, Evangelion, Naruto, Minions, Jurassic World, Hatsune Miku and Hero Infinity. Four new modeling kits also made their world debut, becoming one of the main attractions of the event.
image_5032250_44313405
Mario Maurer attended the opening ceremony of Blokees Thailand Toy Expo as a special guest and participated in an interactive exchange with consumers.
In the Blokees Model Kits category, the brand showcased its Champion, Legend and Fantastic series, which include popular franchises such as Transformers, DC, Mega Man, Saint Seiya, Evangelion and Naruto. More than 50 products were presented. Among them, four new releases—such as Blokees Saint Seiya-Champion Class-12-Phoenix Ikki, Blokees Saint Seiya-Champion Class-14-Andromeda Shun, Blokees DC-Champion Class 05-Batman (HUSH) and Blokees DC-Champion Class 06-Catwoman (Hush)—aroused great interest among fans.
Blokees also highlighted its HERO5 and HERO10 series, with renowned franchises such as Transformers, Saint Seiya and Naruto, aimed at superhero model collectors.
The DaaLaMode series featured a range of products inspired by popular franchises such as Hatsune Miku, aimed at female audiences. For its part, the TERRAVENTURE series offered modeling kits with nature and creature themes, based on Jurassic World, thus expanding Blokees’ offering to different consumer segments.
In the Blokees Wheels category, which integrates building, play and customization, products are organized into the C, E and S series. The line includes products based on franchises such as Transformers, Ultraman and Batman, with upcoming collaborations with Fast & Furious and Ford.
Additionally, Blokees highlighted its global consumer ecosystem, BFC (Blokees Family Creator). Selected works from the third edition of the BFC 2025 Creation Contest, “Stellar Season”, were exhibited for the first time in Thailand, reflecting the great creativity and participation of users. The fourth edition of the BFC 2026 Creation Contest, “Awakening,” has officially launched, further encouraging global participation.
Under its strategy of “Universal appeal, tiered pricing, global promotion”, Blokees continues to expand across Southeast Asia, Europe, North America and Latin America. Thailand is rapidly becoming a strategic hub for its regional expansion, as the company strengthens both product innovation and community-driven growth globally.
Photo – https://mma.prnewswire.com/media/2949701/image_5032250_44313405.jpg
