Like, comment, share. This used to be the holy trinity of social media engagement, but savable content has emerged as a new contender in recent…
Author: Ramona Sukhraj
Voice search optimization: How to get your business heard about
A couple of decades ago, “voice search optimization” sounded like something out of a science fiction movie.</span></span><!– end HubSpot Call-to-Action Code –></p> <p>Today, if we…
CRM compliance: What it is and how to nail It with your team & tech
A CRM is like a teenager’s journal – full of sensitive information. But instead of school stories and secrets, it holds contact records, purchase history,…
Top 7 use cases for AI personalization in marketing
As a marketer and consumer, few can explain the impact of AI personalization quite like yours truly. Executive Summary What is AI personalization? Why use…
HubSpot AEO vs SE Ranking: Features, pricing, and fit
You’ve probably noticed it yourself: buyers aren’t just Googling anymore. They’re asking ChatGPT, Gemini, and Perplexity questions and trusting whatever answers they get. If your…
8 generative engine optimization best practices your strategy needs
Despite what the headlines would have you believe, artificial intelligence (AI) isn’t new. The term and early technology date back to the 1950s, but generative…
How to humanize AI content to rank, engage, and get shared
My first taste of AI was “SmarterChild” in the early 2000s. It was a chatbot you could have a “conversation” with when your real friends…
Creating Video for Instagram: 13 Tips from Brands You Love [+ Examples]
Creating video for Instagram is one of my favorite marketing tasks. </span></span><!– end HubSpot Call-to-Action Code –></p> <p>From in-feed videos to Reels, Instagram Live, and…