When Instagram released Threads in July of 2023 as a competing platform to X (previously Twitter), I’ll admit that I was unconvinced it would make…
Author: Justina Thompson
The best marketing campaigns of the year (thus far), what to learn from them, and why they worked so darn well [new data]
Cookie-scented body wash flew off the shelves. Shaken espressos made a comeback (as long as they’re associated with short ‘n sweet blondes), and, oddly, interactive…