CANNES, France, June 22, 2023 /PRNewswire/ — Omnicom Group Inc. (NYSE: OMC) today announced a first-mover collaboration with Amazon Web Services (AWS) to reimagine creativity and accelerate innovation with…
Search Results for: brand advertising
What is Comparative Advertising? [+ Examples]
Comparative advertising is a marketing tactic which helps to drive brand awareness by comparing their product or service to a competitor. When executed correctly, comparative…
21 Examples of Successful Co-Branding Partnerships (And Why They’re So Effective)
Everyone has loyalties to their favorite brands, but there’s a good chance your favorite products result from two separate brands working together. One of my…
What Is Twitch? How Do Brands Use It?
Like many people, I discovered Twitch through my love for video games,watching YouTubers play and review some of my favorites. Most of the YouTubers I…
The Best Video Marketing Channels to Grow Your Brand in 2022
To get the most traction out of your work, it’s essential to pick the best video marketing channels to leverage. However, since most social media…
AdTech Partnership: Bonzai Brings Creative Ad Formats to Adobe Advertising Cloud
The partnership signifies an increase in appetite from advertisers and marketers for Bonzai’s programmatic creative management platform integrated into Adobe Marketing Cloud. Bonzai can save…
Alphabet Earnings: Google Cloud Revenue Jumps 45 Percent
Revenue jumped 45 percent in the third quarter for Google Cloud, driven by its data processing and analytics strengths, the digital shift to the cloud…
V3Media Interview with John Pedini, Chief Marketing Officer at Brierley+Partners
Hi John, tell us about the major milestones in your career as a Marketing professional? I started with Brierley in 1995 when I was working…