How to Measure Social Media Marketing ROI [With Expert Advice]

In the ever-evolving landscape of digital marketing, social media platforms have emerged as powerful tools for businesses to connect with their audience, build brand awareness,…

DiGGrowth Announces the Launch of Its Gen-AI Marketing Data Assistant — DiGGi-GPT

DiGGrowth is thrilled to announce the launch of its ultimate Gen-AI marketing data assistant — DiGGi-GPT. With a passion for precision and a dash of digital magic, DiGGi-GPT is set to revolutionize the way…

Extreme Networks Names New Sales Chief As Networking Provider Lowers Revenue Outlook

Networking specialist Extreme Networks said Monday that it promoted Norman Rice, the company’s chief operating officer, to the role of chief commercial officer. Rice in…

Multifamily & Senior Living Digital Marketing Leader, Conversion Logix®, Announces CJ Edmonds as New CRO

Conversion Logix brings on real estate technology expert CJ Edmonds to bridge the gap between AI and people-first campaign management. AUSTIN, Texas, Sept. 18, 2023 /PRNewswire/ — Conversion…

GlassHive CEO Says Marketing Tool Will Make Channel Sparkle Like Cinderella

The biggest marketing challenge for MSPs is that they don’t know how to do it, according to Giovanni Sanguily, founder of sales and marketing vendor GlassHive.…

30 Brilliant Marketing Email Campaign Examples [+ Template]

On any given day, most of our email inboxes are flooded with a barrage of automated email newsletters that do little else besides giving us…

50 Ideas for Your 2023 Small Business Marketing Strategy

Whether you’re launching a new business or already have one, having a small business marketing strategy that includes a strong online presence for your brand…

Versa Networks Names Dan Maier CMO As Pre-IPO Company Grows Marketing Team

SD-WAN-turned-SASE specialist Versa Networks has expanded its marketing team as the company gears up to move into its next phase, which includes future IPO plans,…

Salesforce Q4 Earnings: Revenue Beat Expectations During ‘Reassess’ Moment

Salesforce beat revenue expectations and executives further detailed a strategy to cut down on spending and increase margins during the enterprise applications vendor’s Wednesday report…

Inside Rihanna’s Super Bowl Halftime Show Marketing Engine

Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team.  Rihanna is…