The Ultimate Guide to Account-Based Marketing (ABM)

In the fast-paced world of B2B marketing, finding the right strategies to connect with high-value clients can be a challenging endeavor. Account-Based Marketing (ABM) is…

10 Genius B2B Lead Generation and Marketing Channels to Focus on in 2023

As a B2B company, you’re constantly looking for new ways to enhance your marketing efforts and generate more leads. We all know that it’s much…

The Ultimate Guide to B2B Marketing in 2022 [+ New Data]

Effective marketing is difficult to get right. Between creative demands, budget limits, and channel decisions, marketers have a lot to juggle when developing their marketing…

The Who, What, Why, & How of Digital Marketing

With how accessible the internet is today, would you believe me if I told you the number of people who go online every day is still increasing?…

Content Mapping 101: The Template You Need to Personalize Your Marketing

When prospects first come to your business page, they probably won’t just click and buy your offering immediately. They’ll most likely be searching through your…

The Ultimate Guide to Content Marketing in 2022

Your customers, leads, and audience members want valuable content from your business. And that content needs to reach audience members in a way that feels…

5 Steps to Create an Outstanding Marketing Plan

Do you take a good, hard look at your team’s marketing strategy every year? You should. Without an annual marketing plan, things can get messy…

Real Estate Syndication Platform, My Vertical Equity, Licenses Digital Transfer Agent Platform, Vertalo, To Launch Business That Issues Digital Equity of Real Estate Properties

AUSTIN, Texas, Aug. 12, 2021 /PRNewswire/ — Vertalo, the digital transfer agent that connects and enables the digital asset ecosystem, is proud to announce the licensing of their…

Five DIY Activities to Become a B2B Content Rockstar

In Our Primer On Mastering B2B Content Marketing, We Outline Time-Tested and Verified Strategies To Drive Traffic To Your Website. If the content is king,…

SharpSpring Adds SaaS Industry Veteran Chip House as Chief Marketing Officer

Former Salesforce Marketing Cloud Executive Brings More Than Two Decades Of Experience To The Growing SaaS Company SharpSpring, Inc., a leading cloud-based marketing and sales automation platform, today…