Bigger Profits, Better Service: CheckMax Tackles Top Restaurant Challenges
/PRNewswire/ –Frontline Performance Group (FPG), the global leader in revenue growth, has launched CheckMax, performance improvement software powered by artificial intelligence, to maximize average billing, potentially doubling restaurant profits.
Geoffrey Toffetti, CEO, Frontline Performance Group

Paul McLoughlin, President – International, Frontline Performance Group
Developed in partnership with three global hotel brands and leading management and ownership groups in the United States, Caribbean and Europe, CheckMax transforms servers from order takers to revenue enablers. By installing a service-based sales program and providing AI-driven coaching, the solution enables staff to consistently recommend higher margin items and provide exceptional service.
CheckMax helps increase revenue per customer by 5-15%, or even double the bottom line, by teaching suggestive selling techniques and using automated analytics to identify trends, predict performance, and ensure consistency across teams. FPG introduces a proprietary metric to measure sales quality at the server and point-of-sale level, providing a global view and clear benchmarks for the entire portfolio.
Geoffrey Toffetti, CEO of FPG, said: “For 30 years, FPG has worked in partnership with hotel and car rental brands to maximize their revenue. We bring this same expertise to restaurants, filling a major gap in structured sales and service training. Servers rarely learn how to sell, influence, or ease frustrations; they know the menu but not the state of mind of the customers. CheckMax is a game changer.
“Room prices are falling and inflation is reducing spending. The most reliable opportunity is to maximize revenue from the customers you already have. With CheckMax and our receiving program, we are perfectly aligned to lead the industry in TRevPAR.”
Sloan Dean, former CEO of Remington and host of the Not Done podcast, added: “When I was at Remington, I introduced FPG’s front desk solution to every hotel. Their beverage and alcoholic beverage capabilities are not only astonishing, but also compelling and truly innovative.”
“When servers authentically recommend and personalize, they improve the guest experience. Safe, personalized service, like suggesting the perfect food and wine pairing, raises the standards of hospitality and captures revenue that would otherwise be left on the table,” said Paul McLoughlin, President – International, FPG.
CheckMax combines e-learning and short video training with real-time goal tracking using FPG’s IN-Gauged software platform. Servers set revenue goals, track sales performance, and gain recognition with a leaderboard displaying key metrics like average revenue per customer and revenue potential.
CheckMax integrates with Oracle Micros Simphony, Toast, Square and Infrasys. TouchBistro, Upserve and other integrations will be available soon. By investing just a few minutes a day, managers can empower servers to increase revenue, customer satisfaction, and performance within a quarter.Join the waitlist.
About GIF
FPG enables hospitality businesses to maximize revenue, improve customer service and increase employee engagement with IN-Gauge, its performance improvement software. By combining cutting-edge technology with service-oriented training, FPG empowers frontline employees to drive revenue growth. Present in more than 2,500 hotels in 120 countries, FPG is a trusted partner for companies seeking to optimize their profitability and customer satisfaction.
Photo: https://mma.prnewswire.com/media/2841449/Geoffrey_Toffetti.jpg
Photo: https://mma.prnewswire.com/media/2841448/Paul_McLoughlin_President.jpg
Logo : https://mma.prnewswire.com/media/2841447/CheckMax_Logo.jpg
