McKinsey Research Confirms Omnichannel is the Leading Approach to B2B Sales; Effectiveness Jumps Significantly to 83 Percent

NEW YORK and LONDON, March 14, 2021 /PRNewswire/ — Eight in ten B2B decision makers believe omnichannel sales is as or more effective than traditional methods, according to McKinsey &…

Payfone’s $100 Million Funding: Customer Identification Software Matches Steps with New Omnichannel CX Benchmarks

Payfone Declares Latest Investment Will Accelerate Privacy-First Customer Identification Management Platform with Strategic Acquisitions Phone intelligence is undergoing a massive transformation as brands and omnichannel…

ServiceNow Boosts AI Charge With Nvidia Partnership, Artinet Acquisition

ServiceNow is doubling down on AI and generative AI with the acquisition of Artinet’s NetACE network automation technology as well as forming a tighter partnership with AI superstar Nvidia with…

Office Depot Parent ODP Sends Thanks After Investor Suggests Retail Spin-Off

AREX Capital Management says that ODP, the parent company of Office Depot and OfficeMax, could see a huge increase in the company’s share value and…

Global Contact Center As A Service (CCaaS) Market Report 2023: A $17.12 Billion Industry by 2030 – Surging Demand for Customer Collaboration Solutions in CCaaS

DUBLIN, Sept. 26, 2023 /PRNewswire/ — The “Contact Center As A Service (CCaaS) Market Size, Share & Trends Analysis Report By Solution, By Service (Support & Maintenance, Integration &…

BlackLine Delivers Industry’s First Five-Day Fast Track Implementation

Midsize companies can now ‘Go Live in 5’ on the industry’s leading financial close management platform LOS ANGELES, Aug. 2, 2023 /PRNewswire/ — Breaking industry barriers again,…

Info-Tech Research Group Recommends Traditional Banks Create a More Competitive Customer Experience to Succeed in an Uncertain Economy

New research from the firm explains that the standard banking model must evolve to encompass enhanced product development, marketing strategies, execution, and ongoing operations to…

Lumen Teams Up With Talkdesk To Build Out CCaaS, XaaS Portfolios

Lumen Technologies is expanding its portfolio of everything-as-a-service options via a new partnership with cloud-based contact center provider Talkdesk. The telecom giant formerly known as…

20 Technical Skills Every Marketer Needs

Traditionally, the marketing field emphasized creative thinking over technical skills. But to build a successful career as a marketer today, you need more than a…

Revamped Avaya Roadmap Orbits Around Cloud, Experience Platform

Avaya experienced a turbulent 2022 with missed revenue targets and earnings, layoffs, and a new CEO brought on to redirect the company. Now, the unified…