3 Tips for Creating Powerful Ads, According to Meta’s Director of Ads

Facebook is an undeniably powerful platform for advertisers. In fact, HubSpot Blog Research found Facebook is the most popular social media network for advertising in…

Economic Uncertainty Isn’t Stopping Canadians From Planning Major Purchases in 2024, According to New Survey

At a time when many reports seem to indicate that Canadians are tightening their wallets, a new survey released today from Affirm (NASDAQ: AFRM), the payment network…

10 Genius B2B Lead Generation and Marketing Channels to Focus on in 2023

As a B2B company, you’re constantly looking for new ways to enhance your marketing efforts and generate more leads. We all know that it’s much…

50 Ideas for Your 2023 Small Business Marketing Strategy

Whether you’re launching a new business or already have one, having a small business marketing strategy that includes a strong online presence for your brand…

Digitization and Democratization: Broadridge 2023 Investor Study Highlights the New Face of Investors Amid Surging Growth in Self-Directed Online Investing

The growing number of first-time investors aren’t all young, new Gen X and Boomer generation investors also on the rise Advice still reigns, but self-directed…

How to Generate Leads on Social Media

According to HubSpot research, 77% of social media marketers say their marketing specialty has been somewhat to very effective for their company this year. With 4.70 billion…

69% of consumers hold back on non-essential spend as cost of living rises; 90% adopt cost-saving behaviours: PwC Consumer Insights Survey

50% of consumers are “extremely” or “very concerned” about their personal financial situation Luxury/premium products, travel, and fashion are expected to be hit hardest over…

20 Valentine’s Day Marketing Campaigns We Love

Valentine’s Day is a time to celebrate love in all its forms, be it romantic love, platonic love, familial love — or your love for…

The Best Times to Post on Social Media in 2023 [New Data]

Social media is one of the best ways to amplify your brand and the great content you’re creating. But it isn’t enough to just post…

8 Data-Backed Recommendations for Social Media Marketers in 2023 [Insights from 1,000+ Professionals]

Social media trends change fast. Consider, for instance, how a few years ago, influencer marketing was a new and intimidating concept for many marketers. Fast-forward to…